When: Tuesdays 4 PM ET
Co-chair: Pete Spencer and Kassie Stephenson
Mission Statement: To raise ALS Awareness, promote Lou Gehrig Day, celebrate Lou’s legacy, and unite the ALS community for a memorable day.
Goals:
- Explain the meaning behind Lou Gehrig Day and its significance
- Bring awareness to ALS and the experience of people living with and impacted by ALS
What we do:
- Connect and engage with major, minor, youth, and recreational league baseball teams to create Lou Gehrig Day activities and content
- Provide visibility to people living with ALS and their loved ones
- Partner with ALS organizations across the country on Lou Gehrig Day
- Bring together the ALS community for a day of fun and advocacy
Accomplishments:
- Partnered with major, minor, youth, and recreational league baseball teams to co-create game-day awareness activities, such as:
- Having people living with and impacted by ALS throw out the game’s first pitch
- Facilitating pre-game ceremonies and activities designed to raise awareness for ALS and build community
- Hosting outreach tables of awareness and educational resources for game attendees
- Playing Lou Gehrig and ALS-related media on the Jumbotron
- Honor Veterans with LAS
- Hosted events across the country with almost 8,000 attendees in 2023
What we are working on:
- Expanding our reach by partnering with additional baseball teams
- Collaborating with other ALS organizations to help increase visibility of ALS and resources
- Assembling a team specifically for organizing and implementing Lou Gehrig Day activities
- Creating promotional materials to increase awareness
- Educating ballpark staff about Lou Gehrig Day and ALS
- Expanding outreach with a ALS Awareness Library Campaign
- Hosting a May 1st book talk with NY Times bestselling author, Jonathan Eig to discuss Luckiest Man: The Life and Death of Lou Gehrig
If you would like to learn about other I AM ALS Community Teams, click here: https://www.iamals.org/action/volunteer/