Lou Gehrig Day Team

When: Tuesdays 2-3 PM ET

Co-chair:  Cristy Hardin

Mission Statement: To raise ALS Awareness, promote Lou Gehrig Day, celebrate Lou’s legacy, and unite the ALS community for a memorable day.

Goals: 

• Explain the meaning behind Lou Gehrig Day and its significance 
• Bring awareness to ALS and the experience of people living with and impacted by ALS 

What we do:

• Connect and engage with major, minor, youth, and recreational league baseball teams to create Lou Gehrig Day activities and content
• Provide visibility to people living with ALS and their loved ones
• Partner with ALS organizations across the country on Lou Gehrig Day
• Bring together the ALS community for a day of fun and advocacy

Accomplishments: 

• Partnered with major, minor, youth, and recreational league baseball teams to co-create game-day awareness activities, such as:
  • Having people living with and impacted by ALS throw out the game’s first pitch
  • Facilitating pre-game ceremonies and activities designed to raise awareness for ALS and build community
  • Hosting outreach tables of awareness and educational resources for game attendees 
  • Playing Lou Gehrig and ALS-related media on the Jumbotron
  • Honor Veterans with LAS
• Hosted events across the country with almost 8,000 attendees in 2023

What we are working on:

• Expanding our reach by partnering with additional baseball teams  
• Collaborating with other ALS organizations to help increase visibility of ALS and resources
• Assembling a team specifically for organizing and implementing Lou Gehrig Day activities
• Creating promotional materials to increase awareness
• Educating ballpark staff about Lou Gehrig Day and ALS
• Expanding outreach with a ALS Awareness Library Campaign
• Hosting a May 1st book talk with NY Times bestselling author, Jonathan Eig to discuss Luckiest Man: The Life and Death of Lou Gehrig

If you would like to learn about other I AM ALS Community Teams, click here: https://www.iamals.org/action/join-an-i-am-als-community-team/